Celebrating 20 Years of EXXtraordinary Brand Events and Activations: Prime Cast at the Pinnacle

Prime Cast Events, a premier experience and activations agency in the Philippines, is proudly celebrating its 20th anniversary, marking two decades of exceptional creativity, flawless executions, and unwavering commitment to its clients and vision.

Establishing itself as a formidable corporate and brand partner over the years, Prime Cast has collaborated with various consumer products and services, breathing life into their campaigns and visions. Today, the company stands as a testament to the unyielding dedication of its people, making it one of the most sought-after agencies for events, activations, creatives, and digital services, both locally and across Southeast Asia.

What sets Prime Cast apart is its visionary approach to conceptualizing events and activations, anticipating client needs and surpassing expectations. The agency prides itself on being more than a service provider; it is a supportive partner and collaborator, treating brands and companies as equals.

From its humble beginnings as a boutique agency to its current status as a thriving team, Prime Cast has amassed a diverse portfolio of work. "We have seamlessly expanded our teams and services to cater to the growing and evolving needs of our clients. This reach has not only diversified our portfolio but has also enriched our experiences, enabling us to tailor our solutions to a wide range of markets," shares Prime Cast Chairman and CEO Alex Valerio.

The enduring trust and confidence of Prime Cast's clients, spanning from individuals to large FMCG companies, are a testament to the agency's excellence. "To all our partner brands, past and present, we are deeply humbled and grateful for your trust. Your unwavering confidence has motivated us to continually raise the bar and exceed expectations," adds Valerio.

At the core of Prime Cast's success are its dedicated team members. "I want to express my gratitude to our incredible staff, manpower, models, and execution partners who work tirelessly behind the scenes. Their passion and dedication have been instrumental in our growth and achievements. To everyone who has been a part of the Prime Cast family, thank you sincerely. Together, we have forged a legacy and left a mark on our lives and professional careers," concludes Valerio.

As Prime Cast celebrates its 20th year, the company looks forward with excitement and anticipation. While the journey thus far has been remarkable, Prime Cast is confident that the best is yet to come. Here's to 20 years of extraordinary excellence.

Celebrate Women's Month in Style with OGAWA's Luxurious Offerings

As we celebrate Women's Month, let OGAWA be your partner in embracing self-care and wellness. Elevate your well-being and honor the strength and grace of womanhood with our exclusive massage chairs: Master Drive AI Genuine Leather, Master Drive Plus 2.0 Mocha, and Master Drive Plus Maroon. These chairs aren't just about relaxation; they symbolize empowerment and rejuvenation, making them the perfect indulgence for every woman.

Master Drive AI Genuine Leather: A Symphony of Elegance and Comfort Elevate your senses with OGAWA's Master Drive AI Genuine Leather, a true embodiment of opulence. Immerse yourself in the caress of genuine leather, meticulously crafted to exude sophistication and provide unparalleled comfort. This isn't merely a massage chair; it's a statement of refined living. Let the advanced AI technology customize massages to your unique preferences, a bespoke journey to relaxation.

This month, the Master Drive AI Genuine Leather is not just a luxury; it's an investment in your well-being. Avail it at a special discounted price of Php 439,000.00, with a convenient 36-month installment plan of ₱12,194.44/month.

Master Drive Plus 2.0 Mocha: Unwind in Style, Enveloped in Luxury Escape into the velvety tones of the Master Drive Plus 2.0 Mocha, a sensory masterpiece that seamlessly combines cutting-edge technology with a stylish mocha-colored exterior. Immerse yourself in plush comfort as stress dissipates, leaving you revitalized and ready to conquer the world.

Indulge in this oasis of luxury with the Master Drive Plus 2.0 Mocha, now available at a discounted price of Php 339,000.00. Opt for a 36-month installment plan, and for Php 9,416.67/month, let the cocoon of comfort become a permanent feature of your sanctuary.

Master Drive Plus Maroon: Timeless Elegance, Unmatched Serenity For those who savor classic charm, the Master Drive Plus Maroon beckons with timeless elegance. Beyond its massage capabilities, this chair is a piece of functional art, designed to complement your home decor. Unwind in the lap of luxury, enveloped in the rich embrace of maroon upholstery – a celebration of your style and sophistication.

Secure your oasis of serenity with the Master Drive Plus Maroon at a discounted price of Php 309,000.00. And, with partner credit cards, it's yours for ₱8,583.33/month over 36 months, making it an investment in both relaxation and refined living.

Treat Yourself with OGAWA: A Special Affair for Every Woman Why OGAWA? Because every woman deserves the epitome of well-being. OGAWA is ISO certified, ensuring the highest quality standards for your comfort. Choose luxury today and pay later with 0% interest through the "Buy Now, Pay Later" option. Enjoy peace of mind with a comprehensive 2-year warranty, including coverage for the luxurious leather upholstery. And to sweeten the deal, OGAWA offers FREE delivery within Metro Manila, ensuring the utmost convenience for your new investment.

This Women's Month, celebrate the strength within you. Immerse yourself in the lap of luxury and well-being with OGAWA's Master Drive series – where each chair is not just a piece of furniture but a tribute to the essence of every woman. Experience why OGAWA is the ultimate choice for those who prioritize health, style, and the art of self-care.

Visit OGAWA branches nationwide for a FREE trial or check detailed information on OGAWA’s official website and order online. You can also send inquiries to their Facebook and Instagram pages. Embrace prosperity, relaxation, and a healthier lifestyle with #OGAWA!

SHARP AQUOS TV: your new Ultimate Viewing Experience

TV watching is a habit among Filipinos and has long been a part of our culture. We spend more time together with our loved ones, or even just spending time alone in front of our favorite show. Now, it is best to have a reliable entertainment appliance that will provide you with the best possible viewing experience, comfort, and convenience. As a Japanese brand, Sharp constantly innovates and elevates its line of television by adding exceptional new features that will bring you the ultimate viewing experience you ever dream of.

The Sharp Aquos 4K F-Series TV

The New Sharp Aquos TV FL (50” & 65”) and FK (50”, 55” & 75”) are going to be your reliable all-in-one companion packed with advanced features. It brings the power of Google TV right into your home. Thanks with the improved system that makes your viewing experience smarter so you can have the best content and recommendation made just for you.

True to Life Viewing Experience

Elevate your viewing experience with up to 4K Ultra HD resolution; allow yourself to see more and feel more like being transported to another world. The FL Series has Deep Chroma Display Technology that makes more than 1 billion colors, providing extraordinary picture quality to every viewer. On the other side, the FK Series has Ultra Clarity Display Technology, which has smoother color gradations that bring color closer to nature with six times more accurate color management. With this technology, you can feel and see reality, which provides a magnificent viewing experience.

X5 Revelation Processor

The F-Series also provides the best experience with its X5 Revelation Processor, a chipset that definitely improves performance. It provides Auto Low Latency Mode (ALLM) and Variable Refresh Rate (VRR), which definitely support seamless visuals and smoother gameplay, which is perfect for all gamers who want a spectacular gaming experience.

Dolby Vision IQ / Atmos

Get ready for a more alive experience with the immersive visuals and crystal-clear audio. The Dolby Vision IQ has the capability to adjust the picture quality based on the ambient room light environment. On the other side, Dolby Atmos creates a powerful, realistic, and immersive audio, which allows you to hear and feel more of your entertainment.

Truly an ultimate experience with the Aquos 4K Google TV F-Series. Transform your home not only into a cinematic experience but into a true-to-life experience right to the comfort of your home.

The Aquos 4K Google TV F-Series are now available at leading stores nationwide. For more information, please visit https://ph.sharp/.

Meatless Meal Ideas you can Recreate at Home this Holy Week

For the Catholic community, Lent is a time to reflect and focus on our spiritual well-being. During this season, people abstain from certain types of food like sweets and alcoholic beverages, but the most common food that practitioners avoid eating are meats such as pork, chicken, and beef.

It may sound easier said than done, but skipping red and white meat during Holy Week is manageable. If you’re looking for meat-free meals that are delicious and healthy, Shopee and Unilever Foods has you covered. Below are some easy Lent-friendly meals you’ll want to make this Holy Week: 

 

Salted Egg Prawns 

Tickle your taste buds with this rich Singaporean dish that's crispy on the outside, but soft and warm on the inside.  

●      Prawn Preparation

○      Season the prawns with Knorr Rostip Chicken Seasoning Powder.

○      Add the egg white. Coat the prawns with rice flour.

○      Heat oil to 340F. Deep-fry the prawns until crisp and golden brown.

○      Set the cooked prawns aside over paper towels until ready to use.

●      Sauce Preparation

○      Heat oil in a small wok. Add margarine and stir until it melts.

○      Add the curry leaves and the finger chilies.

○      Add the fried prawns, gently tossing it with the sauce.

●      Presentation

○      Transfer to a serving plate and serve immediately.

Star Ingredients: Salted Egg and Chicken Seasoning

Find the complete recipe HERE.

Vego Rolls 
Indulge in a refreshing and healthy dish from Vietnam. Wrapped in rice paper, you can fold in different types of vegetables or chopped seafood like shrimp and fish. 

●      Filling Preparation

○      Heat oil in a wok. Stir-fry the onion and garlic until fragrant.

○      Season shrimps with Knorr Chicken Powder and black pepper. Add to the pan and stir-fry for 1 minute.

○      Add in carrots, green beans, and tofu. Stir fry for 2 minutes. Taste and adjust seasoning with Knorr Chicken Powder.

○      Add the shredded cabbage.

○      Transfer to a strainer to remove excess liquid from the mixture.

○      Keep warm until ready to assemble.

●      Peanut Sauce Preparation

○      Place all the ingredients in a food processor. Puree until smooth.

○      Heat the mixture before serving. Add water if a thinner consistency is desired.

○      Taste and adjust seasoning.

●      Presentation

○      Fill a spray bottle with filtered water. Lightly spray rice paper with water. Place the wrapper on a chopping board or any sanitized surface.

○      Line one side of the rice paper with one whole lettuce leaf.

○      Place about 2 tablespoons of vegetable filling on top of the lettuce.

○      Top with minced garlic (optional).

○      Sprinkle with ground peanut sugar and finish with a sprig of coriander leaves.

○      Roll the rice paper, tucking the sides.

○      Cover the finished rolls with a damp clean towel to prevent it from drying up.

○      Once all rolls are done, slice each roll into two 1.5 inch segments (similar to sushi).

○      Arrange on a serving plate and sprinkle with additional peanut sugar.

○      Serve with warm peanut sauce.

Star Ingredient: Chicken Powder

Find the complete recipe HERE.

Tofu Mushroom Cauli Sisig 

Enjoy a plate of sizzling sisig without the guilt with this veggie-and-mushroom-filled variation of the classic Filipino dish.

 

●      Breading

○      In a bowl mix all ingredients until well incorporated. Set aside.

●      Tofu Preparation

○      In a bowl season tofu with Knorr Rostip and black pepper. Deep fry until golden brown and set aside.

●      Mushroom Preparation

○      Using the breading, dredge the mushroom and tap excess. Deep fry in the same frying oil used in tofu until golden brown, set aside.

●      Cauliflower

○      Using the breading, dredge the blanched cauliflower and tap excess. Deep fry in the same frying oil used in tofu until golden brown, set aside.

●      Eggplant Soy Dressing

○      In a bowl, combine all ingredients until well incorporated. Taste and adjust seasoning if needed.

●      Assembly

○      In a wok, heat margarine. Add onions and chilies and sautee until they are soft. Add in tofu, mushroom, and cauliflower. Saute for 3 minutes.

○      Season with Knorr Liquid Seasoning and turn off heat. Fold in Eggplant Soy dressing and mix until well combined.

○      Transfer to a sizzling plate and garnish with cherry tomatoes, leeks, and spring onions.

○      Serve with calamansi on the side.

Star Ingredient: Knorr Liquid Seasoning

Find the complete recipe HERE.

 

Fresh Ube Lumpia 

Give your regular lumpia a twist with a hint of sweetness from ube strips. With the combination of sweet, nutty, and salty, flavors, you’ll surely be in for a surprise.

●      Lumpia Filling

○      Add oil to the wok and apply medium heat.

○      Add onions and garlic and saute until soft. Then, add ube to the wok and saute.

○      Pour water and Knorr Shrimp powder and bring to boil.

○      Add the rest of the ingredients and toss lightly. Cover for 1 min, then apply high heat and remove cover. Toss and mix well until it's cooked.

○      Transfer to a colander to remove excess liquid. Set aside to cool.

●      Lumpia Sauce

○      Mix everything (except cornstarch and water) in a pot. Apply heat.

○      Bring to a boil and simmer for 1-3 minutes.

○      Add Slurry (cornstarch and water mixture) to thicken the sauce.

●      Ube Savory Crepe/Wrapper

○      In a bowl mix all ingredients until well incorporated. Rest the batter in the chiller for 30 minutes.

○      In a Teflon pan: add oil and cook 1/3 cup of the crepe batter.

●      Assembly

○      Add lettuce on top of the crepe, top the lettuce with filling, then fold. 

○      Drizzle with Lumpia Sauce and sprinkle with chopped nuts.

Star Ingredient: Knorr Shrimp Powder 

Find the complete recipe HERE.

Commit to your Lenten practice with these timeless meatless recipes for you and your whole family. Find all the Unilever Food Solutions ingredients you need for these recipes and more at Shopee.

Common Causes of Skin Rashes

Most of us have, at one time or another, experienced at least one skin rash. A skin rash is defined as any kind of irritation or eruption of the skin, and can have a number of causes. Rashes can be caused by external or internal factors, and depending upon what has triggered the rash, it can be difficult to treat. Some rashes are only temporary and will clear up on their own without treatment, others will respond to treatment quickly, while others may be of longstanding duration. All rashes have some qualities in common, however: redness, irritation, itchiness, bumps, a burning sensation, and scaling.

There are a number of conditions that can result in a skin rash. Some rashes are very localized, and can be found on a relatively restricted part of the face or body. However, some rashes can cover quite extensive areas of the body. Any rash that is accompanied by fever, spreads rapidly, or consists of blisters should be brought to the attention of your physician.


· Allergic reactions can cause rashes. These reactions can be brought on by an allergy to medication or to a certain food. If the reaction is not severe, and consists only of a slightly itchy rash, antihistamines will probably serve to correct it. Unfortunately, some rashes caused by allergy can be very serious, and if hives (pustular or not) are present, if the rash spreads very rapidly, or if breathing difficulties occur, a doctor must be seen at once. Anaphylactic allergic reactions can be life threatening.

·  Contact rashes occur when an irritating substance comes into contact with the skin. Not surprisingly, one of the most common contact rashes is caused by poison ivy. A rash from poison ivy is usually red, bumpy, and very itchy. Severe cases may form blisters, too. These rashes are called ‘contact dermatitis’ and besides poison ivy can be caused by your favorite soap or even by latex. 

·  Eczema is something of a blanket term that can cover a good many different kinds of rashes, including contact rashes mentioned above. Eczema can be found anywhere on the body, and is always characterized by itchy, red, sometimes weeping, skin. The causes of eczema can be something that had been consumed or something that caused a reaction from touching. In most cases, eczema is considered to be a temporary, or acute, condition.

· Psoriasis, on the other hand, is not a temporary condition, and can plague someone for their entire life. Unlike eczema or contact dermatitis, psoriasis is a chronic condition. The basic mechanism for psoriasis is that there are too many cells in one place. For unknown reasons, the body accelerates cell growth on the skin by something like ten times the normal cell growth rate. This results in raised skin areas covered with white scales of dead cells.

· Sunburn is another cause of rashes, often very painful ones. Sunburn damages both the epidermis and the dermis. The redness of the burn is the effect on the epidermis, while more sinister and longer lasting damage will be done to the dermis. Cellular changes to the DNA by UV radiation will not only cause redness, pain, itching, and blisters, but can also result in skin cancer, including dangerous melanoma. 

· Heat rash is not confined to babies and children, adults can suffer from it as well. During hot weather, especially hot, humid weather, the sweat glands can become temporarily blocked. The blockage of these sweat glands will result in a slight inflammation that will manifest itself as small, red dots. Heat rashes are itchy, but they are usually easy to treat as laving the rash with cool water and moving to an air-conditioned room will usually cure this kind of rash.


Is Acne Considered a Rash?

Although acne does present many of the same symptoms of a rash, it is not considered to be one. Acne is not caused by contact with some substance or an allergic reaction or heat, it is caused by an over-production of sebum by the sebaceous glands along with bacterial infection. Hormonal fluctuations, such as occur during puberty are often at the heart of any acne problem. 

Regardless of the active treatment program you may follow for your acne, there are always some things to keep in mind: stay out of the sun, wash your face only twice per day, use cleansers and moisturizers that suit your skin type, don’t use a harsh exfoliant, and eat well to provide your body with the fuel it needs to keep you healthy. 

Revitalize Your Mornings: Strategies for a Health-Boosting Breakfast

Embarking on the journey towards health and wellness doesn't have to be a monotonous endeavor; it can be a delightful experience, especially with a simple tweak to your daily routine. Consider integrating plant-based milk drinks into your morning meals, and elevate your breakfast game with Vitasoy, a ready-to-drink milk brand that not only makes the process enjoyable but also adds a nutritional punch to your diet.

Vitasoy offers a trio of delectable and nutrient-packed milky variants to cater to diverse tastes and preferences. The classic soy-based Vitasoy Plus Milky, alongside the innovative Vitasoy Plus Milky Almond and Vitasoy Plus Milky Oat, introduces a delightful twist to your morning ritual. These plant-based milk drinks are not just tasty; they are nutritional powerhouses, enriched with essential elements like calcium, protein, and Vitamin D. Moreover, Vitasoy Plus products are heart and gut-friendly, being cholesterol and lactose-free while maintaining a low level of saturated fat. When coupled with a balanced diet and regular exercise, these plant-based milk drinks become your allies in achieving strength and wellness while savoring the familiar goodness of milk.

If you find yourself overwhelmed with choices, consider Vitasoy Plus Milky, a soy milk that's so milky and creamy even vegans would be astounded by its plant-based origin. Alternatively, the Vitasoy Plus Milky Almond offers a creamy texture and a delightful roasted almond taste, while the Vitasoy Plus Milky Oat boasts a rich oat-y flavor coupled with a milky texture and aroma. Whether sipped on its own, added to your morning coffee or tea, or incorporated into creative breakfast recipes, these plant-based milk drinks bring a new dimension to your morning routine.

Looking for breakfast inspiration? Try preparing Milky Overnight Oats by combining Vitasoy Plus Milky Oat, oatmeal, fresh fruit, and a sprinkle of nuts in a jar the night before for a quick and nutritious morning meal. For a unique twist on the classic cereal, pour Vitasoy Plus Milky Almond over cornflakes and add your favorite fruits, enhancing the crunch with its nutty flavor. And if you're a fan of Korean ramyeon, balance out the heat by incorporating the creamy goodness of Vitasoy Plus Milky, elevating your breakfast with protein-rich eggs and chopped vegetables.

As the saying goes, there's nothing better than starting your day with a healthy and hearty breakfast. Make Vitasoy Plus's plant-based milk drinks a regular part of your morning routine, and experience the joy of a nutritious and delightful beginning to each day. For more information, follow @VitasoyPH on Facebook and Instagram to stay updated on the latest offerings and health tips.

Caption: Level up your overnight oats with Vitasoy Plus Milky Oat Caption: Enjoy your morning cereal with Vitasoy Plus Milky Almond Caption: Experience your Korean Ramyeon the milky way with Vitasoy Plus Milky. Caption: Make breakfast even more delightful with Vitasoy’s latest plant-based milk variants, Plus Milky Oat and Plus Milky Almond

Approaching Your Child's Unusual Behavior: A Guide to Effective Communication

Having difficult conversations with your children can be challenging, especially when you suspect they may be hiding something important. Whether you're concerned about drug use, bullying, or other issues, approaching the situation with care and understanding is crucial. Here are some tips to help you navigate these conversations positively.

First and foremost, it's essential to remain calm. Approach the conversation directly but gently, avoiding any dramatics. Your child may expect you to be angry, so staying calm can help create a more open and receptive atmosphere. If they deny or downplay their behavior, gently remind them of the rules and the potential consequences of their actions.

When asking questions, try to avoid yes/no queries. Instead, ask open-ended questions that encourage thoughtful responses. For example, ask how they felt in a particular situation or what they think might happen if similar circumstances arise again. Encourage them to share more about their experiences and feelings, which can help you understand their perspective better.

It's crucial to show support and understanding during these conversations. Avoid being judgmental or punitive. Instead, express appreciation for their honesty and reassure them that your goal is to help and support them through any challenges they may be facing.

If you suspect your child is dealing with substance abuse or other serious issues, seek professional help. Qualified therapists who specialize in working with children and teenagers can provide valuable support and guidance. Consider reaching out to resources like epiphanysoberliving.com if you're in West Los Angeles, Beverly Hills, or Southern California.

While your child may be hesitant about seeking treatment, it's important to emphasize the importance of professional support for their well-being. Let them know that their safety and health are your top priorities, and that you'll be there to support them every step of the way.

Above all, approach these conversations with empathy and understanding. Your child needs to know that you care about them and their well-being, and that you're there to listen and support them through any challenges they may face. By fostering an open and supportive environment, you can help your child navigate difficult situations and make healthier choices.

Historical Sites Around Columbia

The capital of South Carolina, Columbia, is known for many things. However, what many people don’t realize is that many historical sites call Columbia home. These historical sites all come from different time periods of American history and tell different stories. If you enjoy history and ever find yourself in Columbia it is definitely recommended that you visit one of these sites. So what exactly does the city have to offer? Here are some historical sites that you can find around Columbia.

Woodrow Wilson Family Home

This building is the only museum in the nation that is dedicated to the post Civil War era of reconstruction. This time period was extremely important for the Southern portion of the United States, as it allowed for the region to rebuild from the horrible damages that they suffered in the Civil War. This portion of American history is underappreciated, but it doesn’t make it any less important. The building gets its name from the famous president that fearlessly lead America into World War I. Woodrow Wilson grew up in this home, as his parents built and owned the home. The building’s historical significance and the unique topic of history it covers makes this a must-see historical sight if you’re around Columbia.



Hampton-Preston Mansion and Gardens

The Hampton-Preston Mansion has stood for over 200 years, making it one of the oldest buildings in Columbia. Throughout its history the mansion has been home to some of Columbia’s most prominent and wealthy members, only further adding to the mansion’s local importance. After the Civil War was over and slavery was abolished, the wealthy plantation owners that typically called the mansion home vanished. As a result, the mansion fell in and out of the hands of a variety of individuals and organizations. Finally, in 1970 the property was fixed up and opened as a local historical site. Now local residents and tourists can get a taste of what luxury was like in the previous century by touring the mansion and its surrounding gardens. 



Robert-Mills House and Gardens

The Robert-Mills House and Gardens are known for their extensive beauty and contribution to history. The historic landmark was designed by the same architect who worked on famous projects like the Washington Monument. As a result, the Robert-Mills House has a beauty that has transcended time and generations. The house previously served as a campus for three different religious schools before being placed in danger of being shut down. However, historical advocates saved the house on the basis of its designer and its unique aesthetic. Now, the Robert-Mills House offers a variety of tours through the house and gardens, allowing guests to a glimpse into the history of architecture and how it has evolved over the years.



South Carolina State House

As the capital of South Carolina, it is no surprise that the seat of South Carolina’s government would be located in Columbia. This piece of Columbia real estate that governs the rest of the Palmetto state is known as the South Carolina State House. Like other state capitol buildings, the South Carolina State House is home to the governor's office as well as the chambers for the House of Representatives and Senate. There is much to learn in this building about politics and local history, making it the perfect site to visit if you really want to get a lot of educational value. Thankfully the building offers plenty of both self-guided tours and tour guides for prospective visitors, making it a great site to visit.