Future-Proof Tech Summit Cebu : A Resounding Success in Driving Innovation!

The Future-Proof Tech Summit Cebu Edition, held on August 1 at the Quest Hotel, stands as a pivotal event in the ongoing mission to foster innovation and technological advancement across various industries in the Philippines. This summit, organized by Retail Associates, marks their first major initiative in the region and serves as a testament to their commitment to bringing cutting-edge technology to the forefront of business operations.




A Platform for Innovation

The primary focus of the summit was to introduce and explore the latest technological solutions available under the Microsoft Dynamics 365 platform. This platform offers a comprehensive suite of tools designed to integrate front-end operations with back-end processes seamlessly. Attendees were given an in-depth look at how this system can revolutionize their businesses, offering a unified, connected experience that streamlines essential functions. A key highlight of the summit was the demonstration of cloud technology through Microsoft Azure, showcasing how businesses can secure their operations within a single, connected system. This approach not only enhances efficiency but also provides a scalable solution that can adapt to the evolving needs of any enterprise.

A Diverse and Engaged Audience

The event attracted a diverse group of industry leaders and experts, all eager to learn how these innovative solutions could transform their operations. The attendees represented a wide range of sectors, including real estate, food service, hospitality, retail, and more. This diversity reflects Cebu’s vibrant business community and its strong interest in embracing technological advancements. The presence of such a broad spectrum of industries underscores the relevance and applicability of the technologies discussed at the summit, highlighting the potential for widespread impact across the region.

Keynote Address and Insights

Hon. Edgardo N. Labella II, City Councilor of the North District, honored the summit with his presence and delivered the opening remarks. He welcomed the event to Cebu, highlighting the city’s ongoing journey towards technological resilience and economic prosperity. He emphasized the critical role that information and communication technology plays in this transformation, setting the stage for the discussions that followed.

The keynote address was delivered by Wendell D. Ganhinhin, Vice President for Finance & Admin Services at the Cebu Chamber of Commerce and Industry and a Partner at P&A Grant Thornton. His session, titled “Catalyzing Progress: Fostering Innovation and Commerce in Cebu,” provided invaluable insights into leveraging Software-as-a-Service (SaaS) solutions to drive growth and economic development in the region. With over 30 years of expertise in tax compliance and financial management, Wendell’s perspective offered a practical roadmap for businesses looking to harness the power of technology to achieve sustainable growth.

Collaborative Success

The success of the Future-Proof Tech Summit Cebu Edition would not have been possible without the support of Retail Associates’ global technology partners, including Microsoft, LS Retail, Soft4, Crayon, Azure, Dotdigital, Sprout Solutions, and CTC Solutions. These partnerships brought a wealth of knowledge and resources to the event, showcasing the state-of-the-art solutions available to businesses aiming to future-proof their operations.

The event also received significant support from esteemed media partners such as RMA News, Cebu Online News Press Corp, and The Manila Times. Their coverage helped amplify the summit’s reach and impact, ensuring that the insights and innovations discussed reached a broader audience.

Looking Ahead

The Future-Proof Tech Summit Cebu Edition highlighted the immense potential for technological solutions to transform businesses and industries in the region. Retail Associates remains committed to continuing this journey, with plans to expand their reach and drive innovation across the Philippines. This summit is just the beginning of their mission to future-proof Philippine businesses. As they move forward, Retail Associates aims to achieve even greater milestones, fostering a vision of collective growth and success throughout the country. The journey that began in Manila and Cebu is set to continue, with future ventures poised to make an even greater impact.

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