Hanabishi Partners with Locar Gaming for a Heartwarming Mother’s Day Campaign on TikTok
While Mother’s Day is traditionally marked by elaborate gifts, bouquets, and grand gestures, the truest expressions of love often happen in the quiet, ordinary moments of daily life. This year, Hanabishi Appliances, a trusted household name in quality home and kitchen solutions, partnered with popular content creators Carlo Santos of Locar Gaming, his wife Gabby, and their adorable daughter Sunsun. Together, they launched a heartwarming campaign that shines a light on the beautiful, everyday realities of modern parenting.
The campaign, aptly titled "Everyday Moments with Mom," reminds us that motherhood isn't just celebrated once a year—it is lived, breathed, and appreciated through daily acts of care and connection.
Redefining Mother’s Day with "Everyday Moments with Mom"
Modern family dynamics are built on shared responsibilities, mutual respect, and the daily routines that bring everyone closer. The "Everyday Moments with Mom" campaign perfectly captures this synergy, showcasing how reliable home appliances can transform routine kitchen chores into opportunities for family bonding.
“Our latest campaign is all about celebrating the simple yet meaningful ways families care for one another, and the love and guidance that mom provides,” shares Cherish Ong-Chua, Hanabishi Appliances Vice President for Finance and Marketing.
Through a series of relatable digital features, the campaign pulls back the curtain on the challenges, triumphs, and joys of raising a child today.
Crafting Sweet Memories and Honest Conversations
In the first campaign video, shared via TikTok, Gabby and Carlo take to the kitchen to prepare two delicious desserts for Sunsun. Utilizing the versatile Hanabishi Microwave Oven, the couple demonstrates how quick and effortless it is to whip up sweet treats that the whole family can enjoy.
However, the real magic happens during the waiting time. While the desserts cook, Carlo asks Gabby about the raw realities and challenges of raising a child. Gabby candidly rates the different stages of motherhood, offering a refreshing and authentic take on parenting. She also expresses her deep gratitude for Carlo, emphasizing how crucial it is to have an equal partner who actively shares the daily responsibilities of managing a household and raising a child.
Teamwork, Gentle Parenting, and Breakfast Delights
The second video, released on Mother’s Day, dives deeper into the couple's morning routine. The duo prepares a nutritious, kid-friendly breakfast for Sunsun using a sleek Hanabishi Induction Cooker. With simple, accessible ingredients like sliced bread, rich peanut butter, eggs, cinnamon, and fresh bananas, they craft a meal packed with love. Keeping the kitchen cool and comfortable throughout the process is the efficient Hanabishi Tower Fan.
As they cook, Gabby and Carlo look back at their parenting journey, tracking Sunsun’s growth from a newborn to an active toddler. Carlo takes a moment to praise Gabby’s incredible resilience and quick adaptation to her role.
“Sa sobrang ikling panahon na magprepare ka, talagang naging all-out mother ka,” Carlo tells her, highlighting how seamlessly she stepped into the demanding role of a full-time mom.
The Value of Quality Home and Kitchen Solutions
While the breakfasts and desserts featured in the videos are simple enough for any family to replicate at home, the underlying message is profound. Sunsun’s enthusiastic hugs and kisses are a testament to the warmth, security, and love that define her upbringing.
Cherish Ong-Chua notes that these subtle interactions are where true motherhood shines:
“Being a mother is reflected in the small gestures we do every day, the tone of voice we use on our child, and even in the way we answer their questions. You can see them in the gentle parenting that Gabby shows Sunsun, and the way she reacts to her mother’s gesture naturally.”
For decades, Hanabishi has served as a quiet, dependable support system for millions of mothers. By providing reliable, energy-efficient, and easy-to-use appliances, the brand ensures that parents can spend less time stressed over chores and more time creating lasting memories with their children.
“We are their proud ka-partner, and we always aim to make it easier for them to enjoy their family time through our quality home and kitchen solutions,” Ong-Chua concludes.
Watch the Campaign and Upgrade Your Home
Want to watch Gabby, Carlo, and Sunsun's heartwarming family moments? You can stream the official campaign videos directly on TikTok by visiting their official pages: @katgab_b and @locar.gaming.
If you are looking to upgrade your kitchen setup or find the perfect, practical gift for the dedicated mother in your life, discover Hanabishi's wide range of affordable, high-quality home appliances. From multi-functional microwave ovens and safe induction cookers to powerful cooling fans, Hanabishi is ready to be your ultimate household partner.
To explore the full product catalog and find exclusive deals, visit the official website at





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