Your PERFECT MATCH could be a few clicks away

Whether in love, in career and in life in general; we are always on the lookout for our "perfect match." Employers try to find the best fit for their team, employees search for the best fit career for their longtime goals. People search for someone who is compatible with them to spend the rest of their life with; we all keep looking for that one place to suit our lifestyle, for the house that every member could fit in, for the shoes and dress that would complement our personality, for the shades of make-up that would go well with our complexion, for a life that would give us the best experience possible. 

Compatibility test really is the key for things to exist and work without conflict. In today's fast-paced world, we need everything in sync that's why we want our PERFECT MATCH.

In financial planning, there is also a need to find the right one for your venture. We all would want our hard-earned money go into the hands of an institution that will help us understand financial security and proper investing mindset.

So right in time for the Financial Independence Month of June, Sun Life puts the spotlight on the value of meeting a trusted financial partner via the #SunLifePerfectMatch campaign. With the use of digital tools and human connection, the country’s first and #1 life insurer aims to educate Filipinos on choosing the right Financial Advisor to help them with their financial goals.

The Advisor Match tool provides the perfect harmony between digital technology and human interaction for the benefit of the clients. To start with, simply go to Enter your location to generate a list of advisors in your vicinity. Each profile contains a short description of their credentials and how they can extend help – a very nifty way to show you what they have to offer. Such freedom to choose a Financial Advisor is both innovative and relevant, especially for consumers who want personalized service on-demand and at their convenience.

Some of the happenings during the Perfect Match launch held in Shangri-la Makati

More than a handy online tool, Advisor Match is about empowering Filipinos to be more exacting and selective when looking for a financial partner. A series of online videos called “My Dream Advisor” puts a humorous twist on the challenging journey that comes with seeking one’s perfect advisor match. Taking a cue from the 90s dating game shows, the videos feature searchers faced with a rather disappointing line-up of advisor searchees – each embodying undesirable characteristics that have unfairly stereotyped life insurance agents for the longest time.

For its part, Sun Life emphasizes four core values that every financial advisor should possess: (1) professional in doing business; (2) one who cares for your welfare; (3) a desire to win for your dreams; and (4) an inspiring commitment to serve rather than sell. These values define Sun Life’s over 11,000 financial advisors. “We’ve seen a growing interest in personal finance lately with the number of inquiries and requests for advisor referrals doubling the past couple of years. We are happy to share that we are now empowering Filipinos to choose their very own Sun Life Advisor with just the click of a button. With Sun Life’s Advisor Match, they can be assured of finding competent and committed financial advisors to help them achieve their financial goals,” affirmed Sun Life Philippines Chief Marketing Officer Ms. Mylene Lopa. After all, finding your #SunLifePerfectMatch should never be difficult.

Real-life search for the Perfect Match with the host extraordinaire - Apollo Abraham

Digital tools may have been a lifestyle nowadays and it has impacted our plans, our decisions and our ways of shaping our future, but please be reminded that human connection remains vital and that's what Sunlife Financial Philippines is trying to offer us to keep the balance and harmony between people and technology in this digitally-driven world.

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