Monday, June 11, 2018

Express Yourself with the #BUMXPepsi Collaborative Collection

With 25 years in the local fashion scene, 219 outlets nationwide and more than a dozen stand-alone specialty boutiques, BUM collaborated with Pepsi to offer more stylish yet casual wears to the growing market of more demanding individuals.


The #BUMXPepsi collection which was launched via a fashion show last June 8, 2018 at the Trinoma Activity Center is a collaborative, limited edition collection between the one of the most iconic global consumer brand—PEPSI and one of the country’s hottest streetwear retail brand—BUM. It promises to be a beautiful collision of adventurous creations that would surely suit the discriminating taste of today’s generation.

The limited-edition line which is all about self-expression and the ‘Live for Now’ moments reflects BUM's core silhouettes and trendy looks with Pepsi youthful appeal.


#BUMXPepsi Limited Collection is based on the iconic color palette and logos of both brands—BUM and Pepsi; fused design elements and street style that can draw that youthful appeal. The line consists of t-shirts, jogger pants and shorts and outerwear, as well as caps and bags.

I just admired how BUM and Pepsi came up with this kind of collection which suits any type of complexion with white, blue and black as dominating hues. The collection is very promising as it offers chic and comfortable apparel and accessories. It can also cater for all types of stylish individuals regardless of generation for its simple yet trendy styles and design.

This collaborative capsule collection is now available on BUM Boutiques and select department stores nationwide.


For more information visit, www.bumequipment.com.ph or follow BUM’s social media accounts on Facebook, Instagram and Twitter--@officialbumph.

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