PLDT Enterprise Drives Startup Innovation Through AI and Cybersecurity at Latest Innovation Spotlight

In line with its mission to enable enterprises of all sizes through meaningful and future-ready technology, PLDT Enterprise spearheaded the latest leg of its Innovation Spotlight series—this time in collaboration with the US Embassy, the Young Southeast Asian Leaders Initiative (YSEALI) AMPLIFY 9.0, the Women’s Alliance for Security and Peace (WASP), Fibers Collective, and Pina Beauty PH. With the theme “Harnessing AI and Cybersecurity for Startups,” the event brought together innovators, founders, youth leaders, and industry advocates to explore how artificial intelligence and digital security can work hand in hand to empower emerging businesses and strengthen the Philippines’ growing innovation ecosystem.

The Innovation Spotlight series has consistently served as a platform for cross-sector collaboration. Designed to ignite meaningful dialogue, each installment highlights practical, scalable, and human-centered technological solutions that can uplift industries and communities. By encouraging collaboration among changemakers, the series helps bridge the gap between ideas and implementation—transforming possibilities into real impact.




This newest session zeroed in on one of the most pressing intersections in today’s digital economy: the relationship between AI innovation and cybersecurity resilience. As startups rapidly adopt digital tools to scale their operations, the need for robust cybersecurity grows exponentially. The event featured thought leaders such as WASP Founder Captain Caroline Nacional and Limitless Lab CEO Joie Cruz, who both shared valuable perspectives on inclusive innovation, digital ethics, and responsible technology adoption.
Empowering Startups Through Innovation and Security

In his keynote, Mickey Ruiz, Head of Innovations and Product Development at PLDT Enterprise, emphasized the dual importance of innovation and protection in a hyperconnected digital landscape.

“Cybercrime is no longer a distant threat—it’s here, it’s real, and it’s growing,” Ruiz stated. “Startups are agile and fast-moving, but that agility must be matched with awareness and readiness. Security is not a luxury—it’s a foundation.”

Ruiz further highlighted how PLDT Enterprise is helping startups harness AI in secure, ethical, and scalable ways. Through partnerships, customized digital solutions, and continuous knowledge-sharing, PLDT Enterprise aims to support the entire startup ecosystem by building a culture where innovation is powered by trust.

“Cybersecurity isn’t a solo mission. It’s a team sport,” he added. “When startups collaborate with the right partners, they gain not just tools—but trust, knowledge, and resilience to innovate boldly in the digital world.”

Showcased during the event were several of PLDT Enterprise’s newest technology offerings, including SmartSafe, advanced Cybersecurity Infrastructure solutions, and AI-powered tools designed to streamline processes, strengthen operations, and support long-term business scalability.
Driving Collaboration and Digital Resilience

More than a technology showcase, the event highlighted the collective power of collaboration. By uniting startups, advocates, and organizations driven by the same vision, the Innovation Spotlight serves as a dynamic space where emerging enterprises can gain insights, connect with mentors, and explore solutions that accelerate growth.

Key discussions covered emerging industry trends such as AI-driven fraud detection, cloud-based cybersecurity frameworks, digital privacy, and the ethical use of AI—reinforcing the idea that innovation and responsibility must move together.
A Commitment to a Safer and Smarter Digital Future

Reiterating its brand promise, PLDT Enterprise affirmed its long-term commitment to supporting businesses—whether early-stage startups or established enterprises—as they embrace digital transformation securely and sustainably.

Ruiz concluded: “Innovation is exciting. AI is powerful. And startups are the lifeblood of our digital future. But without security, innovation is fragile. Our goal at PLDT Enterprise is to help businesses not only build, but build securely, ethically, and boldly.”

Through initiatives like Innovation Spotlight, PLDT Enterprise continues to champion a safer, smarter, and more collaborative digital future for the Philippines.

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