Johnson’s Baby enables more moms to #LoveMoreWithEveryTouch, introduces TikTok Care Hub

The journey of motherhood is a unique experience that can never be replicated. It is a journey that brings out different emotions and challenges, but one thing that remains constant is the love between a mother and her child. This love is evident from the moment a mother meets her baby for the first time, which ignites an overwhelming wave of emotions that inspires her to give the best for her child.

From the very first touch, a mother's love is communicated through haplos, which provides a sense of security and trust for babies. It is through these moments of bonding, whether big or small, that the relationship between a mother and her child deepens. This is the message that Johnson's Baby aims to convey through their latest campaign, #LoveMoreWithEveryTouch.

Johnson's Baby recognizes the importance of a mother's touch, and their products are made with purposeful ingredients that go beyond cleansing and freshening. Key ingredients such as milk, rice extracts, silk proteins, and argan oil provide nourishment and protection for babies' delicate skin and hair. With the help of these products, moms can show their love through every hug, cuddle, and touch moment they share with their babies.

To kick off the #LoveMoreWithEveryTouch campaign, Johnson's Baby held an intimate gathering with celebrity mombassador Bianca Gonzalez, Dr. Wilsie Salas-Walinsundin, and several mombassadors from online communities. The event included a panel discussion on motherhood, age-appropriate products, and more. The launch of the campaign also introduced the #LoveMoreWithEveryTouch TikTok Care Hub, which will house bite-sized content created by moms for moms. Through the hub, Moms will be able to share tips and information with other Moms as they aim to give the best care and love for their babies.

Johnson's Baby Marketing Manager, Cholo Perreras, shares his motivation behind the campaign, saying, "We are so excited to share this campaign with moms. We wanted to put into focus these intimate haplos moments and see how we can make these even more meaningful for moms and their babies. On top of this, we also wanted to collaborate on creating content with our league of mombassadors to enable fellow moms to #LoveMoreWithEveryTouch, especially those who have only just begun in their motherhood journey."

Celebrity mombassador Bianca Gonzalez also shared her own experience as a mom, expressing how overwhelmed she felt when she first became a mom. She emphasized the importance of trust in a brand like Johnson's Baby, which helped her navigate through the challenges of motherhood.

Pediatric dermatologist Dr. Wilsie Salas-Walinsundin also stressed the importance of using age-appropriate products with purposeful ingredients to properly nourish and protect babies' delicate skin.

You can buy Johnson's Baby products from leading drugstores, supermarkets, and e-commerce platforms nationwide, like Lazada and Shopee. Moms can learn more about how they can #LoveMoreWithEveryTouch on Johnson's Baby's TikTok Care Hub and follow their official social media pages for more updates.